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Chief Marketing Officer (CMO)

Successful candidate will be working in Dhiraagu Head Office.

  • Competitive salary
  • Performance related bonus
  • Medical benefits
  • Products and service related discount schemes
  • And much more!

Key Responsibilities:

  • Lead, develop and manage the Marketing Function of Dhiraagu including product development, channel management, marketing communications including PR, advertising and promotions, pricing, and market research, measure and improve customer advocacy.
  • Develop segmentation, competitive analysis/market intelligence, revenue forecasts and budgets, revenue retention and growth.
  • To ensure that Dhiraagu becomes the market leader in terms of new product development and innovation, brand recognition and advocacy and in introducing and managing offers and packages to strongly position the company in all key market segments.
  • Formulate and implement the Marketing Strategies, Roadmaps and Plans that aligns with and achieves overall business strategies and financial targets.
  • Develop and maintain a 3 to 5-year strategic plan and roadmap in conjunction with other departments to have a common network, technology and customer roadmap.
  • Drive the new product development process and optimization of existing products and services by continuously monitoring and analyzing the business environment and competition to ensure that Dhiraagu products and services are competitively positioned in par with latest technologies and customer expectations.


Person Specifications:

  • Postgraduate Qualification and professional certification from relevant professional bodies. MBA or additional qualification relevant to the field will be beneficial.
  • Minimum 7 years of well-rounded marketing/business development experience in positions of increasing responsibility- with a focus on marketing expansion- and a minimum five years of experience in a senior leadership role.
  • Thorough knowledge of marketing principles, brand, product and service development/management.
  • Deep understanding of changing market dynamic.

Please state the job title as the subject when applying for the post.

Bring your CV & attested academic certificates when you come to the interview.


Application Deadline:

  • 28 August 2020

*Only short-listed candidates will be notified